OUR APPROACH
A systems-based approach to market expansion and clinical adoption
ILM Group approaches market expansion as a systems challenge, not a promotional exercise.
Successful adoption requires aligned clinical belief, economic sustainability, and operational execution. Treating any one of these in isolation produces temporary traction, not durable change.
What we do in practice
Integrated adoption design
ILM works at the intersection of OEMs, medical distributors, physicians, and health ministries to facilitate an environment that promotes cooperation between all parties and de-risks adoption of advanced medical technologies.
From introduction to stability
Our firm remains actively engaged through the entire lifespan of market adoption. From health ministry device approval, professional education, field execution, and local infrastructure development, we are invested in demonstrating sustainable market adoption and procedural volume over the course of time.
Clinically governed by design
ILM is clinician-founded and clinician-governed. As physicians who actively treat patients in our own personal practices, we approach market expansion in the same way we approach clinical care. Our philosophy is rooted in partnering only with medical devices that are safe and effective based on peer-reviewed literature. We emphasize safety and sustainability of short-term profits.
Intelligent market selection
At ILM, we acknowledge that while advanced medical technologies are instrumental in enhancing patient care, their successful integration into an international market hinges on physician comfort, the domestic macroeconomic environment, and a nuanced understanding of local cultural sensitivities. Consequently, we establish an evidence-based framework that guides our decision-making process in selecting OEM and international market partners.
ILM SIGNATURE FRAMEWORK
We are systems architects
Through these 4 principles, we align incentives and de-risk clinical adoption in markets we deem to have the clinical need, readiness, and long-term system priorities to ensure success.